Fast Growth Vs Slow Growth

The idea of your business growing too fast can be a bit daunting and overwhelming. The idea of your business becoming boring, predictable and stale is also far from desirable. So, what is the best approach to such an important topic that can make or break your business?.

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Facebook Ads? Yes, No, Maybe?

In only a couple of years, Facebook has grown immensely and has gathered an impressive 2.27 billion users. With such a huge platform, it was only a matter of time until advertising services were made available to everyone, from businesses to personalities, political parties, venues, artists, etc.

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Display Advertising VS Search Advertising

To those who are unfamiliar with these terms, Display Ads are those banners you often see on forums, on most websites, they can have different formats and placements. Search ads are the paid advertisements you see on top of your search engine result page on Google when you use to look something up.

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Startups & SME Differences

At first glance, it may seem as if startups and SMEs or small businesses are essentially the same; a small team of people lead by at least one entrepreneur trying to make a name for themselves in the market. Both share some of the same goals: growth, profitability and sustainability.

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Google Product Changes

It may seem impossible but Adwords was launched nearly 18 years ago today, and since then a lot has changed, Google multiplied its platforms, and regulary improved them. In July Google Adwords changed their name to Google Ads, but don't be scared, it is not a brand new platform.

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What is SEO?

SEO (Search Engine Optimization) is used to help grow the organic visibility online via a non-paid search engine result.  SEO affects not only a search engine position result but paid traffic pricing via google ranking helping a business become more noticed.

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Why Us?

Adfront was set up in January 2018 and is a new initiative set up by the Irish Independent News and Media, Our team consists of director Ross Conlon. In our office, Andrew Wade, our Managing Director, is always available with any questions you may have.

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